Ektaa Kapoor is reportedly planning to launch the trailer for Naagin 7 on July 29, coinciding with the premiere of Kyunki Saas Bhi Kabhi Bahu Thi 2 and the auspicious occasion of Nag Panchami. This potential double launch has created a buzz among television viewers.
Kyunki Saas Bhi Kabhi Bahu Thi, a show that originally aired in 2000, became a household name and an emotional touchstone for many families. The show's return after 25 years is highly anticipated. Ektaa Kapoor has announced that the new season will premiere on Star Plus and JioCinema on July 29, featuring original stars Smriti Irani and Amar Upadhyay reprising their roles as Tulsi and Mihir Virani. Other cast members include Shakti Anand, Ritu Chaudhary, Hiten Tejwani, Gauri Pradhan, Kamalika Guha Thakurta, and Ketki Dave. The show will air at 10:30 PM. The series is produced by Ekta Kapoor and her mother, Shobha Kapoor, under the banner of Balaji Telefilms.
Meanwhile, anticipation for Naagin 7 has been building since Naagin 6 went off-air over two years ago. Ektaa Kapoor confirmed in February 2025 that Naagin 7 was in the works. While the cast has been finalized, the names are currently under wraps. There are rumors that a popular TV actress or a previous Naagin may return to the franchise. Names like Tejasswi Prakash, Surbhi Jyoti, Nia Sharma, and Adaa Khan have been suggested by fans.
The Naagin series revolves around shape-shifting serpents. Naagin 7 is expected to continue this theme but with a new setting and characters, blending mystery, revenge, and romance with Indian mythology. The new season's storyline is expected to be more thrilling and darker than ever.
The potential release of the Naagin 7 trailer on the same day as the Kyunki Saas Bhi Kabhi Bahu Thi 2 premiere has fans excited. According to a TellyChakkar report, the Naagin 7 teaser will offer a glimpse of the upcoming season's storyline and may reveal the lead actress. The teaser will be released on July 29, coinciding with Nag Panchami.
Naagin has been a successful franchise for Colors TV, and Naagin 7 is expected to be a major turning point for the channel amidst increasing competition from OTT platforms. Ektaa Kapoor is aiming to make Naagin 7 a "sarva shreshth" (grandest) season.
